Betty Mwaura, MA (PPM), BED

Certified Coach & Managing Director, Royalle Training and Consulting Limited

Betty Mwaura

Betty Mwaura, an accomplished professional with a Master’s in Arts (Project Planning and Management), a Bachelor’s in Applied Sciences and Technology, and a Diploma in Entrepreneurship, is a seasoned expert in people management training and coaching. Her diverse skill set, combined with a Global Diploma in Professional Coaching, positions her as a valuable asset for entrepreneurs and SMEs looking to systemize their businesses and achieve sustainable growth.

Key Offerings:

  1. People Management Expertise: Betty excels in training and coaching teams using diverse tools to foster cohesion and high performance.
  2. Business Systemization: She guides entrepreneurs in creating streamlined processes to enhance efficiency and scalability.
  3. Strategic Planning for SMEs: Betty provides comprehensive business plans and strategies for elevating enterprises to the next level.
  4. Business Coaching: Specializing in helping professionals monetize their skills, Betty aids in building profitable businesses around knowledge and expertise.
  5. Creator Archetype Guidance: Betty’s dominant guide is the CREATOR Archetype, enabling her to offer transformational services in personal and business situations.
  6. Cross-Pollination of Solutions: Betty connects the dots in unique ways, adding great value through diverse solutions.

Skills:

Betty possesses a range of skills, including business acumen, strategic thinking, digital marketing, problem-solving, negotiation, networking, change management, data analysis, and employee engagement strategies.

Digital Expertise:

  1. Digital Business Acumen: Betty understands the dynamics of digital businesses, including e-commerce and online services.
  2. Strategic Digital Marketing: Proficient in social media, SEO, email marketing, and contemporary strategies for brand visibility.
  3. Funnel Optimization: Betty crafts and optimizes sales funnels for a seamless customer journey.
  4. Traffic Generation: She focuses on driving targeted traffic through organic search, paid advertising, and social media strategies.
  5. Audience Building: Betty excels at building and nurturing digital audiences across various platforms.
  6. Monetization Strategies: Proficient in implementing effective monetization strategies for digital ventures.

Professional Background:

Betty began her career in a leading telecommunications company in Nairobi, excelling in sales, customer service, and training. As the lead consultant at Royalle Training & Consulting Ltd., she specializes in soft skills training and has undertaken notable projects across East Africa.

Educational Background:

Betty holds a Master’s Degree in Project Planning and Management, a Diploma in Entrepreneurship, and a Bachelor of Education degree. She is also a trained coach and mentor by the British Council and a trained trainer from Kenyatta University.

Accomplishments:

  1. Transitioned several SMEs from informal setups to formal ones, facilitating business registration and structured growth plans.
  2. Provided tailored tactics, resulting in accelerated and efficient business growth for clients.
  3. Offered structured support, accountability, and encouragement to clients, ensuring task completion.
  4. Trusted advisor, keeping clients on track and helping them implement successful strategies.

Personal Touch:

Beyond her professional achievements, Betty is passionate about laughter, reading, and traveling to exotic destinations. She shares her best business secrets, cultivating a life of true freedom, purpose, and fun for her clients.

Connect with Betty Mwaura for unparalleled expertise in people management, business systemization, and digital strategies that drive success in today’s competitive landscape.